PUBLIC "-//Library of Virginia//TEXT (US::Vi::vi01290::A Guide to the David N. Martin Papers, 1965-1998)//EN" "vi01290.xml" A Guide to the David N. Martin Papers, 1965-1998 Martin, David N., Papers, 1965-1998 42673 Renee M. Savits Library of Virginia © 2008 By The Library of Virginia. All Rights Reserved.

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Machine-readable finding aid derived from being created directly into EAD, created by Renee M. Savits, 18 July 2008 Description is in English 2013-11-21 Converted to schema conforming EAD by dtd2schema.vh.xsl. A Guide to the David N. Martin Papers, 1965-1998 A Collection in the Library of Virginia 42673 Renee M. Savits

Library of Virginia 2008 Renee M. Savits Library of Virginia Descriptive Summary The Library of Virginia David N. Martin Papers, 1965-1998 42673 4.2 cu. ft. (12 boxes) English Administrative Information Access Restrictions

There are no restrictions.

Use Restrictions

There are no restrictions.

Preferred Citation

David N. Martin. Papers, 1965-1998. Personal papers collection, The Library of Virginia, Richmond.

Acquisition Information

Gift of David N. Martin, May 2006.

Biographical Information

David N. Martin and George Woltz founded the Martin Agency in July 1965 in Richmond, Virginia. In 1986 Martin and its partners sold the agency to Scali, McCabe, Slove, Inc. In 1988 David Martin left the Martin Agency to run Hawley Martin Partners with his brother, Stephen Martin.

Scope and Content

Papers, 1965-1998, of David N. Martin, including correspondence, memoranda, financial statements, publications, reports, and speeches relating to the Martin Agency of Richmond, Virginia.

Arrangement

This collection is arranged into the following series:

Series I. Correspondence files, 1979-1989 Series II. Subject files, 1965-1998 Contents List Series I. Correspondence files, 1979-1989. 1-11 Extent: 11 boxes.

Correspondence files, 1979-1989, include correspondence to and from David Martin of the Martin Agency of Richmond, Virginia. Topics include meetings and proposal outlines for potential clients, forecast of earnings, reports, advertising agreements, advertising techniques, speeches, Martin's book "Romancing the Brand", and requests for jobs. Also included is correspondence regarding changes in the Martin Agency, such as the major interest purchase of the Agency by Scali McCabe Sloves Inc., and memoranda regarding internal meetings, projects, and building of new headquarters.

Arranged chronologically.

Correspondence, 1979 May - June. 1 1 Correspondence, 1979 September - October. 1 2 Correspondence, 1979 November - December. 1 3 Correspondence, 1980 January. 1 4 Correspondence, 1980 February. 1 5 Correspondence, 1980 March. 1 6 Correspondence, 1980 April. 1 7 Correspondence, 1980 May. 1 8 Correspondence, 1980 June. 1 9 Memorandum, 1980. 1 10 Correspondence, 1982 July. 2 1 Correspondence, 1982 August. 2 2 Correspondence, 1982 September. 2 3 Correspondence, 1982 October. 2 4 Correspondence, 1982 November. 2 5 Correspondence, 1982 December. 2 6 Correspondence, 1983 January. 2 7 Correspondence, 1983 February. 2 8 Correspondence, 1983 March. 3 1 Correspondence, 1983 April. 3 2 Correspondence, 1983 May. 3 3 Correspondence, 1983 June. 3 4 Correspondence, 1983 July-August. 3 5 Correspondence, 1983 September. 3 6 Correspondence, 1983 October. 3 7 Correspondence, 1983 November. 3 8 Correspondence, 1983 . 3 9 Correspondence, 1983 December. 4 1 Correspondence, 1984 September. 4 2 Correspondence, 1984 October-November. 4 3 Correspondence, 1984 December. 4 4 Correspondence, 1985 January. 4 5 Correspondence, 1985 February. 4 6 Correspondence, 1985 March. 4 7 Correspondence, 1985 April. 5 1 Correspondence, 1985 May. 5 2 Correspondence, 1985 June. 5 3 Correspondence, 1985 July. 5 4 Correspondence, 1985 August. 5 5 Correspondence, 1985 September. 5 6 Correspondence, 1985 October. 6 1 Correspondence, 1985 November. 6 2 Correspondence, 1985 December. 6 3 Correspondence, 1986 January. 6 4 Correspondence, 1986 February. 6 5 Correspondence, 1986 March. 6 6 Correspondence, 1986 April. 6 7 Correspondence, 1986 May. 7 1 Correspondence, 1986 June. 7 2 Correspondence, 1986 July. 7 3 Correspondence, 1986 August. 7 4 Correspondence, 1986 September. 7 5 Correspondence, 1986 October. 7 6 Correspondence, 1986 November. 8 1 Correspondence, 1986 December. 8 2 Correspondence, 1987 January. 8 3 Correspondence, 1987 February. 8 4 Correspondence, 1987 March. 8 5 Correspondence, 1987 April. 8 6 Correspondence, 1987 May. 8 7 Correspondence, 1987 June. 8 8 Correspondence, 1987 July. 9 1 Correspondence, 1987 August. 9 2 Correspondence, 1987 September. 9 3 Correspondence, 1987 October. 9 4 Correspondence, 1987 November. 9 5 Correspondence, 1987 December. 9 6 Correspondence, 1988 January. 9 7 Correspondence, 1988 February. 9 8 Correspondence, 1988 March. 10 1 Correspondence, 1988 April. 10 2 Correspondence, 1988 May. 10 3 Correspondence, 1988 June. 10 4 Correspondence, 1989 January. 10 5 Correspondence, 1989 February. 10 6 Correspondence, 1989 March. 10 7 Correspondence, 1989 April. 10 8 Correspondence, 1989 May. 10 9 Correspondence, 1989 June. 10 10 Correspondence, 1989 July. 11 1 Correspondence, 1989 August. 11 2 Correspondence, 1989 September. 11 3 Correspondence, 1989 October. 11 4 Correspondence, 1989 November. 11 5 Correspondence, 1989 December. 11 6 Series II: Subject files, 1965-1998. 11-12 Extent: 2 boxes.

Subject files, 1965-1998, including an account managers handbook, benefit plans, financial statements, publications, and speeches. Also includes memoranda, correspondence, and reports from Cargill, Wilson and Acree.

Arranged alphabetically.

Account Managers Handbook, 1984. 11 7 Cargill, Wilson, and Acree, 1965-1967. 11 8 Long term disability plan benefits, c. 1974. 11 9 Monthly statements, 1977-1978. 11 10 Publications, Advertising: A Guide to Careers, c. 1970. 12 1 Publications, Series: What Every Young Account Representative Should Know, 1976-1978. 12 2 Publications, Series: What Every Young Account Representative Should Know, 1979-1983. 12 3 Speech material, 1994-1995. 12 4 Speeches, 1987-1989. 12 5 Speeches, 1990-1991. 12 6 Speeches, 1992-1993. 12 7 Speeches, 1995-1998. 12 8 Speeches, nd. 12 9 Speeches, Chart trade promotions, 1990-1993. 12 10